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Contract Sales Teams

Driving volume for your brands

Crossell provide some of Ireland’s best companies with industry leading Sales Professionals to represent their interests in trade. We can tailor packages to meet every type of requirement from short term sales blitzes to long term fixed contracts.

Depending on your preference we offer both full and co-managed sales functions incorporating B2B, B2C and Door to Door Sales Models.

Let us know about your sales challenge – you will find we have the solution that is right for you!

Business Development case study

Crossell were engaged to propose and implement a Business Development solution to improve performance across three of Irelands leading retail groups.

Crossell developed a comprehensive Business Development strategy using a dedicated and focused sales team, using a specific in-call process. A dedicated Field Sales Manager (FSM) is responsible for the team who are assisted by a back-office account executive. The team is equipped with our state of the art handheld technology.

The project’s objectives are:

  • increasing product distribution & availability across each category
  • category management adherence
  • increasing Share of Shelf across each category
  • increased promotion compliance across each category
  • educating key decision makers as to the potential benefits to their stores

Crossell have successfully launched this initiative and the project is ongoing. Our detailed Business Intelligence (BI) reports helped both the FSM and his team understand the current market situation. In turn, this has helped them to form clear and specific in-call objectives to grow the brands at store level. Through the use of our web portal, the client has been able to access project reports and store photography on a daily basis.